To celebrate the holiday season, ASO is bringing you a science-filled 12 Days of ASO Christmas! This will be a series of ‘mini-blogs', by Rosemary Wills, centered on the science of some of our most cherished traditions. This is the seventh in the series.
Christmas music: it's hard to escape this time of year. Whether you love it or hate it, you've probably had a holiday tune or two echoing in your head lately. Turns out, psychologists have an official name for this phenomenon: Involuntary Musical Imagery (INMI). While less formal terms range from “sticky music†to “melodymania,†songs that get stuck in our heads are usually referred to as earworms.
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There are nearly as many theories for why earworms occur as terms for the experience. Some argue they're just your brain's way of amusing itself when it's not actively engaged- waiting in line at the department store, sitting at a traffic light, or writing out address labels. Another popular theory, first proposed by James Kellaris at the University of Cincinnati, describes earworms as a “cognitive itch-†in an interview with BBC News, he describes especially catchy songs as having “properties that are analogous to histamines that make our brain itch… The only way to scratch a cognitive itch is to repeat the offending melody in our minds.â€
Many of these musical “histamines†are characteristic of our Christmas carols. Simple, easy-to-sing melodies and repetition, aspects that make carols so great for sing-alongs, also help wedge the tune in your mind. Familiarity also plays a major role. Coupled with the melodies blaring from every radio and department store intercom, the holidays create the perfect breeding ground for earworms.
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About the Author
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